by Barry Schwartz     Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: - Is The Mobile Migration Of Graph Search Upon Us? New Facebook Test Uncovers Mobile Web Integration We’ve been saying that it is just a matter of time for Facebook’s Graph Search to make its way to mobile devices. A test spotted yesterday by InsideFacebook shows that the launch may be close. The test shows an in-depth integration for mobile web users that contains the same bells and whistles as the desktop […]
- Microsoft Shuttering Bing Ads Express Bing Ads Express, Microsoft’s program to encourage small businesses to adopt the paid search platform, will be sunsetted this summer. Launched just last October and modeled on Google’s own AdWords Express, the program was designed to simplify and automate paid search advertising across the Yahoo Bing Network. Small and local businesses could use their Facebook […]
- Microsoft’s Catapult Project Aims To Speed Bing Search, Improve Relevancy A major datacenter project at Microsoft could lead to faster and more relevant search results on the company’s 5-year-old search engine, Bing. The Catapult project is a collaboration between Microsoft researchers and the Bing team that was presented Monday at an industry conference on computer architecture. A Microsoft blog post explains some of Catapult’s technical […]
- Up Close @ SMX: Link Acquisition & Auditing For The Advanced SEO Link acquisition and auditing issues for the advanced SEO was probably one of the most popular sessions at SMX Advanced. The panelists framed the discussion around three areas: Preventative Link Building, Link Earning and Site Auditing. However, the tips — at least as far as I could tell — did not number the exact “25” described […]
- Multi-Cultural And International Search: Trends And Opportunities – Webcast Next Tuesday On Tuesday, June 24, at 1 PM EDT, our sister site, Digital Marketing Depot will host a webcast, “2014 Trends and Opportunities in Multicultural and International Search.” International search presents an entirely different set of opportunities – and challenges – for today’s marketer. Whether it’s optimizing a landing page for local content, or tapping into […]
- Using Campaign Tracking To Measure Link Building Success Ask any SEO what the most difficult, confounding and valuable part of optimization is, and you’ll invariably get a consensus: link building. Even the term “link building” has become so controversial that many marketers are shying away from it in favor of “content marketing” or “online PR.” Marketers know to log, track and report on […]
- SEO Plus PPC Equals SERP Real Estate, Content Glue & ROI Most marketers would agree that to be competitive, we do not operate in an either/or environment. It’s not a choice between either SEO or social, or SEO and PPC. It’s a requirement that we understand how these channels work together to impact one another, and a website’s ability to stay afloat in the growing search […]
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing: Search News From Around The Web: Industry Searching SEO SEM / Paid Search |
No comments:
Post a Comment