Ten Timely Tips for Terrific Title Tags

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SEW Daily June  6, 2014  RSS  Like  Follow Ten Timely Tips for Terrific Title Tags June 6, 2014 - Much may have changed through the years in SEO, however the importance of the title tag can't be overstressed. Here's how to create title tags that state who you are, what you do, why anyone should bother to click, and why Google should care. Grant Simmons  |  Print version 5 Development Tricks Self-Sufficient Marketers Should Master June 6, 2014 - While there are some jobs better left to programmers, coders, and quality assurance specialists, there's room for us marketers to step up our game. Master these five skills to rely on developers a little less and get your work done a little quicker. Brittney Sheffield  |  Print version Google Warns Smartphone Searchers About Homepage Redirects June 5, 2014 - When Google believes a site will redirect a mobile visitor to a homepage, rather than the actual page shown in search results, Google will tell searchers that clicking the link "May open the site's homepage" with an option below it to "Try anyway." Jennifer Slegg  |  Print version Invisible Matt Cutts Explains Why It's Important to Have a Website June 5, 2014 - What is the most common SEO mistake, according to Google's Matt Cutts? Not having a website. "If you don’t have a website, you're kind of invisible on the web, and you really don’t want to be invisible on the web," he explains a new video. Jennifer Slegg  |  Print version Bing Rocks Out With New Dynamic Carousel on Music Video Searches June 5, 2014 - Bing has fine-tuned their music discovery functionality. Bing will display a "dynamic carousel" on searches for an artist, band, album, or song. You can then browse the artist's other music videos from within the carousel. Ashley Zeckman  |  Print version Matt Cutts on How Google Ranks Pages That Don't Get Many Links June 5, 2014 - How does Google determine that content is quality, when there aren't many links pointing to it? Or how is it determined that the content is spammy or thin, when there are a lot of links pointing to it? Google's Matt Cutts explains. Jennifer Slegg  |  Print version New Kenshoo Technology Integrates Paid Search, Facebook Ad Targeting June 5, 2014 - Kenshoo has announced "Intent-Driven Audiences," which gives advertisers the ability to create custom audiences made up of people who have clicked search ads, and are then are targeted to receive ads across Facebook's ad inventory, including mobile. Jessica Lee  |  Print version A Strategic Approach for New SEO Clients June 5, 2014 - Starting a new SEO project, or want to check ongoing projects? Use the following approach, which includes a mix of specific keyword research, testing important assumptions, and growing traffic and rankings with link building and copywriting. Peter van der Graaf  |  Print version How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond June 5, 2014 - You're going to have to use every bit of your community management savvy to crank up your Google+ following to 1,000 and beyond. If you don't yet have 1,000 followers on Google+, here's how to go back to basics and grow that fan base. Michelle Stinson-Ross  |  Print version 5 Reasons Why Pitching International SEO is a Pain June 5, 2014 - For global corporations, the move to international SEO is inevitable. Despite these challenges, companies can't afford to avoid international markets, regardless of the difficulty. Each of these difficulties can be overcome. David Cato  |  Print version   Webinars Upcoming Events SES Atlanta July 9, 2014 ClickZ Live Hong Kong August 5-7, 2014 ClickZ Live San Francisco August 11-14, 2014 ClickZ Live Chicago November 3-6, 2014 ClickZ Live Bangkok Nov 11, 2014 Featured Jobs White Papers Associate Director, Digital Marketing Associate Director, Digital Marketing (Ready Set Rocket) - New York - What You'll Do As the Associater Director of Digital Marketing you will join a... Ad Operations Manager/Traffic Specialist Ad Operations Manager/Traffic Specialist (Agora Inc. ) - Baltimore - Agora Publishing, the world’s largest publisher of financial, health and lifestyle... Automation Quality Assurance Analyst Automation Quality Assurance Analyst (Agora Inc. ) - Baltimore - Want an opportunity to start your career with one of the leaders in internet marketing? Publishing... Data Big and Small: Making Each Work for Digital Marketing, Salar Chagpar ClickZ Live - May 13, 2014 Data Big and Small: Making Each Work for Digital Marketing, Sylvia Ng ClickZ Live - May 13, 2014 Optimizing Your Digital Marketing Spend through Multi-Channel Attribution, Nick Necsulescu ClickZ Live - May 14, 2014 Networks, Exchanges, Programmatic: Key Differences & Opportunities, James Aitken ClickZ Live - May 14, 2014

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